The White House released a commemorative video early Sunday marking the one-year anniversary of the failed assassination attempt on then-presidential candidate Donald Trump during a campaign rally in Butler, Pennsylvania.
The video highlights key moments from Trump’s life and presidency, emphasizing his resilience in the face of adversity.
Titled with a message of defiance, the video montage features Trump in various public appearances, including a decades-old interview with Oprah Winfrey discussing the possibility of a future in politics. The accompanying message reads: “Donald Trump seems to always get stronger with challenges.”
The official caption accompanying the release stated, “One year ago today, an assassin opened fire on President Donald J. Trump in Butler, Pennsylvania. The bullet hit—but by the grace of God, he stood up. Bloodied. Unbowed. And he fought harder. July 13th is a reminder: we fight, we win, AND WE NEVER SURRENDER.”
One year ago today, an assassin opened fire on President Donald J. Trump in Butler, Pennsylvania.
The bullet hit—but by the grace of God, he stood up. Bloodied. Unbowed. And he fought harder.
July 13th is a reminder: we fight, we win, AND WE NEVER SURRENDER. 🇺🇸 pic.twitter.com/0BMUYpGltE
— The White House (@WhiteHouse) July 13, 2025
The incident, which occurred on July 13, 2024, shocked the nation and shifted the trajectory of the presidential race. As shots rang out during the rally, Trump was struck and briefly fell to the ground. Video footage shows him rising to his feet within moments, raising a clenched fist while surrounded by Secret Service agents attempting to shield him and lead him to safety.
Witnesses described the scene as chaotic, but Trump’s physical response became a rallying cry for supporters. “Fight! Fight! Fight!” he could be heard shouting as he was removed from the stage, his face and shirt visibly bloodied.
Within days, Trump returned to the national stage. Wearing a bandage over his injured ear, he delivered a defiant speech at the Republican National Convention. The crowd, echoing his own words, erupted in chants of “Fight! Fight! Fight!”
The Butler attack, now part of Trump’s campaign legacy, has become a central symbol in his political narrative — one focused on endurance, retribution, and renewed energy heading into the next election cycle. The anniversary video reinforces that message and serves as a reminder of the enduring support that followed the failed assassination attempt.